Creative Concepts

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Overview

Subject area

MCA

Catalog Number

30110

Course Title

Creative Concepts

Description

An advanced studio course for creative development of advertising concepts. Based on strategic thinking, students will have the opportunity to create a number of campaign concepts for print executions with an eye towards further development and inclusion in a spec book - or pre-professional portfolio. This is an undergraduate section of a graduate level course.

Academic Career

Undergraduate

Liberal Arts

Yes

Credits

Minimum Units

3

Maximum Units

3

Academic Progress Units

3

Repeat For Credit

No

Components

Name

Lecture

Hours

3

Course Schedule